024 - Hire Your Market, Not Salespeople
Sometimes the best salespeople come from unexpected places. Recall stories of eager waiters and enthusiastic shop assistants who get hired by entrepreneurs passing through town, to promote them to successful sales careers in their companies.
A friend of mine is running a successful body repair franchise shop hired in from an insurance company. He is has built a great book of business from his relationships at his former employers. Listen to his story and how he is about to hire new markets